Commercial Partners

List of BWF Commercial Partners

As part of the BWF’s commitment to transparency, the below is a list of major BWF commercial partners. It includes agency partners, sponsors, and broadcasters.

Last updated: 2 July 2024

Agency Partners

  • Infront Sports & Media (link)
  • Badmintonphoto (link)
  • Blinkfire (link)
  • Critical Mention (link)
  • Mailman Group (link)
  • Nielsen (link)
  • Redtorch (link)
  • Seven League (link)
  • Stellis (link)

Sponsors

BWF Broadcasters

  • Arena
  • Star+ (ESPN)
  • Star+ (ESPN)
  • Bai Shi TV
  • BesTV
  • CBA Video System
  • CBSAT
  • CCTV
  • CNTV
  • HunanTV
  • Tiankong Shidai
  • Youku Sports
  • Yousports
  • ZhiboTV
  • Czech TV
  • TV2
  • TV2 Play
  • L’Équipe
  • sportsdeutschland.tv
  • NowTV
  • SPOTV Now
  • Jiocinema
  • Sports18
  • Vootselect
  • First Media
  • IndiHome (UseeTV)
  • iNews (Digital W)
  • K Vision
  • Maxstream
  • MNC Play
  • MNC Vision
  • MNCTV
  • Vision+
  • J Sports
  • TV Asahi
  • SPOTV
  • Macau Cable TV
  • TDM
  • Astro
  • Sooka
  • Medianet
  • Univision
  • Ziggo Sport
  • Cignal
  • Cignal Play
  • Sky Cable
  • SPOTV Now
  • Polsat
  • MatchTV
  • SingTel
  • SPOTV Now
  • StarHub
  • Star+ (ESPN)
  • Enjoy TV
  • True Vision
  • BT Sports
  • Olympic Channel
  • SNTV